Impacts of Fourth Industrial Revolution on Cultural Changes: The Challenges Faced in Striking Balance in Innovation and Prevention of Heritage

Authors

  • Sadaka Tamanna Author
  • A. Mooneem Author

Keywords:

Fourth Industrial Revolution (4IR), Technological Innovation; Artificial Intelligence (AI), Internet of Things (IoT); Heritage Preservation

Abstract

The Fourth Industrial Revolution (4IR) characterized by technologies like Artificial Intelligence (AI), Robotics, the Internet of Things (IoT), and Blockchain, has brought about significant changes across the world. The study examines the profound effects of 4IR on the economic, social and cultural landscapes of Bangladesh, focusing specifically on education, employment, family structures, and cultural practices. The use of technology has created new jobs and opportunities for growth, it has a number of negative effects on social relations and the cultural practices. This research presents a comprehensive analysis of the opportunities and challenges posed by Fourth Industrial Revolution, emphasizing the need for a balanced approach that fosters innovation while preserving cultural identity. By reviewing the implementations of these technologies in Bangladesh, the study offers strategic recommendations to ensure that technological progress contributes positively to societal development without undermining cultural values.

Author Biographies

  • Sadaka Tamanna

    Lecturer, Department of Anthropology, University of Chittagong

  • A. Mooneem

    Research Fellow, Department of Anthropology, University of Chittagong

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Published

07/26/2025

Issue

Section

Articles

How to Cite

Impacts of Fourth Industrial Revolution on Cultural Changes: The Challenges Faced in Striking Balance in Innovation and Prevention of Heritage. (2025). The Chittagong University Journal of Business Administration, 35. https://journal.cu.ac.bd/cujba/article/view/17